{"product_id":"social-media-workshop","title":"Social Media Workshop: Build Powerful Profiles, Content \u0026 Reels That Attract Opportunities","description":"\u003ch2\u003eWorkshop details\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDate: \u003c\/strong\u003eApril 25th, 2026\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormat:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eIn person\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTime:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e1:00PM - 4:00PM\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAddress:\u003c\/strong\u003e\u003cspan\u003e 6935-6767 Ch. de la Cote-de-Neige, Montreal, Quebec, H3S 2T6\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFacilitator:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eStela Coica - Social Media Strategy Specialist\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eWorkshop Description\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIn today’s digital world, your social media presence is often your \u003cstrong\u003efirst impression, personal brand, and networking tool\u003c\/strong\u003e. This practical, hands-on workshop will guide participants step-by-step on how to create \u003cstrong\u003eprofessional, attractive, and strategic profiles\u003c\/strong\u003e across the most important platforms: Facebook, Instagram, TikTok, and LinkedIn.\u003c\/p\u003e\n\u003cp\u003eParticipants will learn how to build optimized profiles, design engaging posts, create effective reels, and understand the fundamentals of visibility and algorithm-friendly content — even without advanced technical skills.\u003c\/p\u003e\n\u003cp\u003eThis session is designed for entrepreneurs, professionals, community leaders, and anyone who wants to \u003cstrong\u003eincrease visibility, credibility, and opportunities online.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eWhat You Will Learn\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHow to correctly set up and optimize Facebook, Instagram, TikTok, and LinkedIn profiles\u003c\/li\u003e\n\u003cli\u003eThe difference between personal profiles, professional pages, and creator accounts\u003c\/li\u003e\n\u003cli\u003eHow to create engaging posts and storytelling content\u003c\/li\u003e\n\u003cli\u003eReels fundamentals: structure, hooks, captions, and visibility strategies\u003c\/li\u003e\n\u003cli\u003eContent planning basics: what to post, how often, and why consistency matters\u003c\/li\u003e\n\u003cli\u003ePersonal branding essentials: photos, bios, messaging, and positioning\u003c\/li\u003e\n\u003cli\u003eBeginner-friendly tools to design simple, professional visuals\u003c\/li\u003e\n\u003cli\u003eCommon mistakes that reduce reach — and how to avoid them\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eBenefits for Participants\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA clear and professional social media presence\u003c\/li\u003e\n\u003cli\u003eIncreased confidence posting and creating video content\u003c\/li\u003e\n\u003cli\u003ePractical templates and ideas ready to apply immediately\u003c\/li\u003e\n\u003cli\u003eBetter visibility for professional opportunities, projects, or businesses\u003c\/li\u003e\n\u003cli\u003eA simple content strategy adapted to real-life schedules\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch2\u003eWho Should Attend\u003c\/h2\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProfessionals wanting to strengthen their online presence\u003c\/li\u003e\n\u003cli\u003eEntrepreneurs and small business owners\u003c\/li\u003e\n\u003cli\u003eJob seekers building personal branding\u003c\/li\u003e\n\u003cli\u003eCreators and community leaders\u003c\/li\u003e\n\u003cli\u003eAnyone who wants to understand social media strategically, not randomly\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cp\u003e\u003cspan style=\"color: rgb(178, 82, 104);\"\u003e\u003cem\u003e\u003cstrong\u003eEvent sponsors:\u003c\/strong\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/blockquote\u003e\n\u003cdiv\u003e\n\u003cspan style=\"text-decoration: underline; color: rgb(178, 82, 104);\"\u003e\u003ca style=\"color: rgb(178, 82, 104); text-decoration: underline;\" href=\"https:\/\/www.lilixir.com\/\" title=\"LILIXIR is a premium natural skincare brand, from Montreal, QC, where true beauty begins with intention—in every ingredient, every ritual, and every moment of care. Our science-backed, gender-neutral formulations are rooted in sustainability and designed to restore confidence and radiance. Each product is a celebration of organic plant-based innovation and timeless beauty.\" rel=\"noopener\" target=\"_blank\"\u003eLILIXIR\u003c\/a\u003e \u003c\/span\u003e\u003cspan\u003e- International award-winning, \u003ca rel=\"noopener\" title=\"Climate-Adaptive Botanical Skincare lilixir\" href=\"https:\/\/www.lilixir.com\/pages\/climate-adaptive-botanical-skincare\" target=\"_blank\"\u003eclimate-adaptive botanical skincare\u003c\/a\u003e, natural, sustainable and inclusive beauty products from Quebec.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003ca rel=\"noopener\" title=\"Explo Geo Mine Inc\" href=\"https:\/\/www.linkedin.com\/company\/explogeomine\/posts\/?feedView=all\" target=\"_blank\"\u003eExploGéoMine Inc.\u003c\/a\u003e - a company recognized for its expertise in exploration and exploitation minières\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e","brand":"Impact'ELLE","offers":[{"title":"Default Title","offer_id":52730949501244,"sku":null,"price":50.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0954\/0770\/2332\/files\/natural-soft-lighting-and-neutral-colors-that-can-be-slightly-adjusted-to-match-impact-elle-tones-for-the-social-media-workshop-product-horizontal.png?v=1770656033","url":"https:\/\/impactelle.com\/products\/social-media-workshop","provider":"Impact'ELLE","version":"1.0","type":"link"}